What if your office was on a beach? What if... one day you chose to work alongside the amazing fragrance of freshly brewed coffee and idle chatter, and the next you chose a picnic bench in your favorite park? This week's guest, Erica Duran, shares her experiences building her own freedom-based business and then how she was able to go on and help others to do the same. In the end, Erica wants everyone to discover work-life balance in the way she did.
In This Episode
- A little background on Erica.
- Welcome, Erica! Where did it all begin?
- Going from hotel management to a minimal lifestyle to helping others help themselves.
- Outreach is key.
Work-Life Balance
The foundation for this week's discussion pairs nicely with some ongoing conversations we've been having lately on The Real Brian Show! We've addressed experiencing life, taking the time for exercise and still enjoying a cookie now and then, and essentialism; and all these topics tie into a broad, over-arcing pursuit of successful work-life balance.
A term often thrown about, in regard to freedom-based businesses is location independent. A business that doesn't technically have an office are becoming increasingly popular as so much interaction can be done in the virtual sphere now. Some friends of mine, in fact, are opening up a brand new location this week for a professional workspace which allows individuals or groups of people to rent space for a variety of different reasons. (Interested? Click here.)
Whether you're hesitating to make the break into a new business, in which you can start to seek out this work-life balance, or you're struggling to believe it can be done, this episode should be a great encouragement of the opportunities within your grasp and resources readily available for you. Erica makes the comment that the "build it and they will come" approach to starting a business, even an online one, is a fallacy; she and Brian have a very critical conversation around outreach and why putting your business or service in front of other people is an important factor in the overall process of really being location independent.
Are you location independent? Write us, call us, or leave a comment and tell us about your experience!